Neutral Milk

Digital Brand Campaign

As one of the world’s first carbon neutral food brands, Neutral needed to convert eco-minded moms and dads from ordinary organic milk products to their new carbon neutral milk – as in 100% real, delicious dairy milk with net zero carbon emissions.

To help put this startup milk brand on the map during the busy back-to-school season, we created a digital campaign that satiated the audience’s desire to do good while satisfying their kids’ taste buds. No environmental impact. No alternative milk funny business. Just really good milk that’s really good for families AND the planet. Introducing Neutral: the milk that does more.